My Blog

About

Everyday Luxury had to begin somewhere

THE STORY

Rough Boy will be a private fashion lifestyle company created by Rough Boy Entertainment. The lifestyle company will be the merchandising division, combing streetwear and luxury. This combination will enable us to design and be innovative, creating modern pieces.

The Rough Boy brand sets forth its vision as luxury streetwear and an independent company, ready to lead in designs and trends. Fuelled by a commitment to innovation, a desire to be different, and a commitment to building a successful UK business, the Rough Boy team propels itself forward, striving to make its name known worldwide. The brand combines classic elements and individuality seamlessly through unique designs and meticulous attention to detail. Looking ahead, Rough Boy plans to experiment with styles and fabrics, explore new and intriguing ideas, and continue satisfying its clientele with a diverse and unique array of creations. The brand is poised to set its traditions in the ever-evolving landscape of fashion.